The logistics startup scene has never been so robust and forward-looking as it is at the moment. These companies are bringing the fresh innovative spirit to the industry and solving the most complex problems by using the latest technology. A prominent example of such startup is FreightHub, a company based in Berlin and Hamburg and one of the first digital freight forwarders. They provide improved transparency and efficiency by introducing digitization to an industry, dominated by lacking customer service and analog structures.
This time, we had a chance to talk with Ferry Heilemann, FreightHub CEO and Co-Founder. After selling his first tech startup DailyDeal to Google in 2011, Mr. Heilemann and his co-founders have decided to digitize the global freight forwarding industry in 2016. In the following conversation with Transmetrics, he shares the insights about the challenges of logistics startups as well as the opportunities to disrupt the industry.